Keeping your promotion simple

Sometimes simple is best. In fact most times simple is best when it comes to promotion.

You can spend lots of time trying to get your brochure, flier or video looking just right.

And many of us can be guilty of being ‘too cute’ with technology – trying to use the latest app, because…well just because.

But sometimes you just need to get it out there! And here’s an excellent example of this. Sera does a few hours a week in my office, helping to clear the decks and keep me organised. She asked me about preparing a brochure, setting up a website and having a profile on Linked In.

After a short chat, this is what she came up with  – inspired brilliance!

What do I like about it?

  • It’s simplicity
  • Clear message
  • Before and after approach – shows what you’ll get
  • Effective call to action
How to make your promotion simple and effective
Effective promotion

 

 

Posted in

Andrew Huffer

Andrew Huffer is the founder of Andrew Huffer and Associates, an independent facilitation and stakeholder engagement consultancy based in Perth, WA. Since 2000 he has run more than 1,500 workshops for government agencies, industry bodies and regional organisations across Australia, and currently serves as Chair of the International Association of Facilitators (IAF) Oceania. His approach is direct and practical, helping groups work through real disagreement to reach decisions they can act on.

Reader Interactions

Leave a Reply

Your email address will not be published. Required fields are marked *

Privacy Policy · Legal Notices · Copyright © 2026 · All Rights Reserved · SiteMap | Archives | Andrew Huffer by Smarter Websites | Web Design Perth