Grass Roots Marketing

Aim of the Grass Roots Marketing workshop

The Grass Roots Marketing workshop will enable your team to understand the key marketing principles used in relationship building and how to apply them.

Workshop outcomes

By completing the Grass Roots Marketing workshop, participants will be able to:

• Better understand and connect with clients
• Understand how to target messages to make sure they get through
• Better highlight the value in their projects
• Make their project (even more) interesting to clients and potential clients.

Participant feedback

“I’ll be doing some customer profiling and redesigning our marketing message. ”

“I’ll now be able to create services and products to meet needs of clients. I’ve been given the confidence that we can create real outcomes that have big impacts”

“It highlighted the different ways of marketing that I hadn’t really thought of (postcards, SMS invites/reminders, Youtube videos etc).”

“It was brilliant to hear someone articulate a simple change in language that can change the way we approach service delivery.”

Group size

Suitable for up to 15 participants

Content

• Better understand and connect with clients
• Understand how to target messages to make sure they get through
• Better highlight the value in their projects
• Make their project (even more) interesting to clients and potential clients.

Duration

Half day intensive program.

Next steps

Contact Andrew to arrange a strategy session to discuss the needs of your team.